Berlitz to Launch New Language Learning Program, Earworms MBT PR Newswire (press release), NY - March 17. 2008

The result: an incredibly effective method for learning conversational foreign languages by simply listening. Unlike other language programs, which require intense grammar exercises and repetitive drills, the Earworms method requires minimum concentration. The trainer is user-friendly, effective, and relaxing, allowing the listener to unwind while simultaneously learning a new language.

Read the full article, "Best-Selling Audio-book Uses Catchy Tunes to Teach Foreign Languages"